![]() ![]() ![]() Sometimes a quick, good-old-fashioned call works best.” We expect the tone used in an apology letter to be different from the tone used in a special-offer email.įran also recommends that you “keep it personal and human and consider if a letter or email is really the right medium. Using the right tone, that fits the reader (or customer) and the reason you’re contacting them. Get to the point quickly, as that’s the best way to reduce frustration and repeat contacts. AnsweredĪnswer all the questions that have been asked (and any that may come after). But the letter should also look and read the part – it should “look and sound like your brand.” 3. ![]() Make sure there are no typos and all the provided information is “correct”. Use headings and bullet points, so that the content is easy to follow and read. Here is a four-step approach to help improve customer service letters, as recommended by Fran Fish of Mazaru. ![]() We take a look at how to put together a great customer service letter, giving examples to bring best practice to life. ![]()
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